|Name of course|
Customer Relationship Management 7,5 cr
Faculty of Education and Business Studies
Tel: 026-64 85 84
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Period for course registration: 2020-03-23--2020-03-29
Dear course participants!
I am the course leader for Customer Relationship Management (CRM) and it is my pleasure to know that you have chosen to read this subject. I guess you are aware that there are no campus based lectures because of Covid-19 outbreak. Consequently, seminars and lectures will be held via the Zoom meeting platform as well as via recorded lectures uploaded via HIG Play media portal prior to or on the scheduled date of the lectures. The course schedule can be seen here: https://schema.hig.se/setup/jsp/Schema.jsp?startDatum=2020-03-01&slutDatum=2020-10-31&forklaringar=true&sokMedAND=false&sprak=EN&resurser=k.FEA210.21153.20-%2C
Registration, roll call and the first lecture is scheduled to take place on Monday 30th of March 2020 at 10.00. This introduction meeting and first online lecture is going to be delivered live via the Zoom meeting platform: · To join this meeting, either click on the link https://hig-se.zoom.us/j/851719790 or go to www.zoom.us/join (or use the Zoom app) and write in the “Meeting ID”: 851719790
· Log in with your full name as “personal link name” on a computer with a camera so we can see you, and a functioning microphone or headset, for registration purposes and questions.
MAIN COURSE LITERATURE: Donaldson, B. & O´Toole, T. (2007), Strategic Market Relationship 2nd Ed., John Wiley & Sons, Ltd Chichester, England, Approx. 288 pages. ISBN 978-0-470-02880-3.
I STRONGLY advise you to buy the main course literature, Donaldson, B. & O´Toole, T. (2007), Strategic Market Relationship, as soon as possible. Please, you are expected to buy the latest edition of the course literature (ISBN 978-0-470-02880-3).
It is difficult to pass this course if course participant does not read the course literature. Home examination based on the course literature, will take place the 4th of May 2020. The home examination will include the following chapters: 1, 2, 3, 4, 6, 7, 8, 9, & 12. Re-examination will take place the 4th of June 2020. Re-sit examination will include chapters: 1, 2, 3, 4, 6, 7, 8, 9, & 12 as well.
Please register on the Blackboard as soon as possible. More instructions on how to register on Blackboard is available on the official homepage of the university. Blackboard is the official communication and education platform in our courses.
Professor Aihie Osarenkhoe (firstname.lastname@example.org)
Course leader Jonas Molin (email@example.com)
Co-teacher Sonny Jakobsson (firstname.lastname@example.org), ourse assistant
Registration for exams, including re-takes, is mandatory. You can register for exams via Ladok. You need to register at least ten days before the exam date. If you fail to register you will only be able to sit your exam if there is a n empty place in the exam hall.
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