Forskarpresentation
Ehsanul Huda Chowdhury
Universitetslektor
Forskningsämne: Företagsekonomi
E-post: ehsanul.chowdhury@hig.se
Telefon: 026-64 85 00 (växel)
Ehsanul Huda Chowdhury tog sin doktorsexamen på Angeles University Foundation of Phillipines i juni 2010. Hans avhandling handlade om supply chain management. Han läste sin MBA i marknadsföring på University of Dhaka i Bangladesh 2004, fick sin Masters i International Business från University of Western Sydney i Australien 2001, samt sin Bachelor's degree inom handel, med marknadsföring som huvudämne, från University of Delhi i Indien 1998.
Han har undervisat vid universitet på grund- och forskarnivå sedan september 2004. Hans huvudsakliga undervisningsområde är marknadsföring och Supply Chain Management.
AKTUELL FORSKNING
Chowdhury har forskat inom området marknadsföring och Supply Chain Management de senaste 10 åren.
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Artiklar
Vetenskapliga artiklar, refereegranskade
Fjellström, D., Chowdhury, E., Ahmed, S. & Batkhuu, B. (2023). Implications for multinational enterprises from emerging market subsidiaries reverse knowledge transfer. Central European Management Journal, 31 (3), 326-343. 10.1108/CEMJ-08-2022-0097
[Mer information]
Fregidou-Malama, M., Chowdhury, E. & Hyder, A. (2023). International marketing strategy of emerging market firms: the case of Bangladesh. Journal of Asia Business Studies (4), 804-823. 10.1108/jabs-12-2021-0504
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Chowdhury, E., Fjellström, D., Osarenkhoe, A., Sawunda Hannadige, S. & Weerasinghe, D. (2023). The Contribution of Innovation Hubs Towards Strengthening the Regional Development in Sweden. International Journal of Innovation and Technology Management (IJITM), 20 (2), 1-20. 10.1142/S0219877023500104
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Macassa, G., Rashid, M., Backlund Rambaree, B. & Chowdhury, E. (2022). Corporate Social Responsibility Reporting for Stakeholders’ Health and Wellbeing in the Food and Beverage Industry: A Case Study of a Multinational Company. Sustainability, 14 (9). 10.3390/su14094879
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Hyder, A., Sundström, A. & Chowdhury, E. (2022). Network-based market orientation knowledge for internationalization of disruptive innovation in SMEs. Central European Management Journal, 30 (3), 36-60. 10.7206/cemj.2658-0845.81
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Chowdhury, E., Backlund Rambaree, B. & Macassa, G. (2021). CSR Reporting of Stakeholders’ Health: Proposal for a New Perspective. Sustainability, 13 (3). 10.3390/su13031133
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Sundström, A., Hyder, A. & Chowdhury, E. (2021). Market-oriented business model for SMEs' disruptive innovations internationalization. Marketing Intelligence & Planning, 39 (5), 670-686. 10.1108/MIP-10-2019-0527
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Sundström, A., Hyder, A. & Chowdhury, E. (2020). Market-oriented CSR implementation in SMEs with sustainable innovations : an action research approach. Baltic Journal of Management, 15 (5), 775-795. 10.1108/BJM-03-2020-0091
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Fregidou-Malama, M., Chowdhury, E. & Hyder, A. (2019). Innovative product marketing strategy : multinational companies in Bangladesh. Journal of Asia Business Studies, 13 (4), 656-671. 10.1108/JABS-07-2018-0193
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Amin, M., Chowdhury, E. & Zaman, M. (2018). Understanding the Determinants of Technology Driven Services Adoption by the Rural Consumers in Bangladesh. Journal of Business Administration, 38 (1 & 2), 103-115.
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Hyder, A., Chowdhury, E. & Sundström, A. (2017). Balancing Control and Trust to Manage CSR Compliance in Supply Chains. International Journal of Supply Chain Management, 6 (2), 1-14.
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Sundström, A., Sammalisto, K., Hyder, A. & Chowdhury, E. (2016). CSR implementation strategy constraints in emerging market supply chain context : Bangladesh garment industry experiences. International Journal of Applied Business and Economic Research, 14 (13), 9041-9062.
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Chowdhury, E., Sundström, A. & Hyder, A. (2016). Improving the CSR image – A study on suppliers of Bangladesh garments industry. International Journal of Supply Chain Management, 5 (2), 16-26.
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Chowdhury, E., Sundström, A. & Hyder, A. (2016). Supply Chain CSR Image Challenges - A study on Bangladesh Clothing Industry. International Journal of Supply Chain Management, 5 (2), 16-25.
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Chowdhury, E., Rodrick, S. & Ahmed, F. (2014). A study on BRAC Microfinance Products for rural consumers using Service Gap Model. International Journal of Business & Management (Toronto), 1 (1), 9-19.
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Chowdhury, E., Sarwari, S. & Chowdhury, W. (2013). Customer Relationship Marketing Focusing on Providing Benefits to Students and Mobile Service Providers : A case Study on AIUB. International Journal of Applied Behavioral Economics, 2 (4), 25-35. 10.4018/ijabe.2013100102
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Hoq, M. & Chowdhury, E. (2012). An Empirical Study of the Antecedents and Consequences of Innovativeness. World Journal of Social Sciences, 2 (5), 184-197.
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Chowdhury, E., Hira, E., Mamun, A. & Kaisar, M. (2012). An Empirical Study on Training, Job Satisfaction, and Corporate Brand Image Relationship to Employees Working Performance in Context of British American Tobacco, Dhaka. International Journal of Applied Behavioral Economics, 1 (3), 58-69. 10.4018/ijabe.2012070104
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Kapitel i böcker
Chowdhury, E. & Rahman, K. (2020). Growth Trajectory and Developmental Impact of Ready-Made Garments Industry in Bangladesh. Bangladesh’s Economic and Social Progress: From a Basket Case to a Development Model. Singapore: Palgrave Macmillan. S. 267-297. 10.1007/978-981-15-1683-2
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Konferensbidrag
Chowdhury, E., Fjellström, D., Mancuso, G. & Addo, R. (2023). Building Sports Brands and Fan Relationships During a Global Pandemic. .
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Fjellström, D., Chowdhury, E., Ahmed, S. & Islam, M. (2023). Influence of supply chain factors on reshoring decisions – A structured literature review. .
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Chowdhury, E., Fjellström, D., Osarenkhoe, A., Sukbua, S. & O'Sullivan, J. (2023). Resources required for internationalization of Swedish SMEs. .
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Fjellström, D. & Chowdhury, E. (2023). Study on international marketing strategies for MNCs in emerging markets in disrupted times. .
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Fjellström, D., Chowdhury, E. & Rupasinghe, L. (2023). Sustainable Innovation Challenges: Study of a Swedish MNC. .
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Fjellström, D., Chowdhury, E., Osarenkhoe, A., Sjöberg, S. & Sekyere, B. (2022). Critical role of cluster organisations to overcome SMEs´ liabilities of size, resources, newness, and foreignness in their internationalisation. International Conference Proceedings : ICISET-22, ICBEN-22, LLESS-22 & IEMEL-22. S. 111-112.
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Fjellström, D., Chowdhury, E., Osarenkhoe, A., Hartung, K. & Hämäläinen, E. (2022). Enablers of international product positioning strategy – A Swedish SME’s case. International Conference Proceedings : ICISET-22, ICBEN-22, LLESS-22 & IEMEL-22. S. 111-112.
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Fregidou-Malama, M., Chowdhury, E., Fjellström, D. & Hyder, A. (2022). The paradox of globalization: exploitation or empowerment of women?. The paradox of globalization: exploitation or empowerment of women?.
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Fregidou-Malama, M., Hyder, A. & Chowdhury, E. (2019). Why Microfinance in Rich Developed Countries?. ICBM 2019 2nd International Conference on Business and Management. Dhaka: BRAC University. S. 795-.
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Fregidou-Malama, M., Chowdhury, E. & Hyder, A. (2017). Innovative Marketing Strategy : Multinational Companies in Bangladesh. ICBM 2017 : International Conference on Business and Management. Dhaka: BRAC University. S. 659-659.
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Hyder, A. & Chowdhury, E. (2015). Market Orientation in Service Firms - An International Comparative Study. Proceedings of the 3<sup>rd </sup>International Conference on Strategic Innovative Marketing (IC-SIM 2014). Amsterdam. S. 16-23. 10.1016/j.sbspro.2015.01.1169
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