Publications

Scientific publications registered in the DiVA database at the University of Gävle.

Articles | Books | Doctoral thesis | Book chapters | Conference papers | Reports


Articles


Scholarly articles, refereed

Ojiaku, O. & Osarenkhoe, A. (2018). Determinants of Customers’ Brand Choice and Continuance Intentions with Mobile Data Service Provider : The Role of Past Experience. Global Business Review, 19 (6), 1-16. 10.1177/0972150918780764 [More information]
Hyder, A. & Osarenkhoe, A. (2018). Partial or total integration in a cross-border merger? : Building a Nordic bank culture. Thunderbird International Business Review, 60 (4), 477-488. 10.1002/tie.21943 [More information]
Osarenkhoe, A. & Fjellström, D. (2017). Clusters’ vital role in promoting international competitive advantage : towards an explanatory model of regional growth [El rol fundamental de los clúster en la promoción de la ventaja competitive internacional - Hacia un modelo explicativo del crecimiento regional]. Investigaciones Regionales, 2017 (39), 175-194. External link [More information]
Ojiaku, O., Osarenkhoe, A. & Fjellström, D. (2017). Determinants of Customers’ Intention to ‘Port’ Mobile Phone Numbers in Times of Proliferating use of Multi-Sims. International Journal of Applied Business and Economic Research, 15 (22), 621-643. External link [More information]
Osarenkhoe, A., Birungi Komunda, M. & Mbiito Byarugaba, J. (2017). Service Quality as a Mediator of Customer Complaint Behaviour and Customer Loyalty. International Review of Management and Marketing, 7 (1), 197-208. External link [More information]
Osarenkhoe, A. & Byarugaba Mbiito, J. (2016). Service Quality Perceptions of Foreign Direct Investors. Journal of Promotion Management, 22 (5), 684-704. 10.1080/10496491.2016.1185492 [More information]
Osarenkhoe, A. & Hyder, A. (2015). Marriage for better or for worse? : Towards an analytical framework to manage post-merger integration process. Business Process Management Journal, 21 (4), 857-887. 10.1108/BPMJ-07-2014-0070 [More information]
Osarenkhoe, A., Mbiito Byarugaba, J., Komunda Birungi, M., Feehi Okoe, A. & Bennani, A. (2014). Technology-based Service Encounter : A study of the use of e-mail as a booking tool in hotels. Journal of Service Science and Management, 7 (6), 419-429. 10.4236/jssm.2014.76039 [More information]
Hinson, R., Osarenkhoe, A. & Okoe, A. (2013). Determinants of Bank Selection : A Study of Undergraduate Students in the University of Ghana. Journal of Service Science and Management, 6 (3), 197--205. 10.4236/jssm.2013.63021 [More information]
Osarenkhoe, A. & Birungi Komunda, M. (2013). Redress For Customer Dissatisfaction and its Impact on Customer Satisfaction and Loyalty. Journal of Marketing Development and Competitiveness, 7 (2), 102-114. External link [More information]
Okoe, A., Serwa Adjei, J. & Osarenkhoe, A. (2013). Service Quality in the Banking Sector in Ghana. International Journal of Marketing Studies, 5 (2), 81-92. 10.5539/ijms.v5n2p81 [More information]
Okoe, A., Osarenkhoe, A. & Hinson, R. (2013). Using the Analytical Hierarchy Process Framework to Study Bank Selection Criteria of Students in Institute of Professional Studies in Ghana. Journal of Strategy and Management., 4 (3), 27-37. 10.5430/jms.v4n3p27 [More information]
Komunda, M. & Osarenkhoe, A. (2012). Remedy or Cure for Service Failure? : Effects of Service Recovery on Customer Satisfaction and Loyalty. Business Process Management Journal, 18 (1), 82-103. 10.1108/14637151211215028 [More information]
Osarenkhoe, A. & Byarugaba, J. (2012). Service Quality Perceptions : A Case of Ugandan Telephony Users. Journal of Relationship Marketing, 11 (3), 149-171. 10.1080/15332667.2012.705250 [More information]
Awuah, G., Abraha Gebrekidan, D. & Osarenkhoe, A. (2011). Interactive (networked) internationalization : the case of Swedish firms. European Journal of Marketing, 45 (7/8), 1112-1129. 10.1108/03090561111137633 [More information]
Osarenkhoe, A. (2010). A Coopetition Strategy : A study of inter-firm dynamics between competition and cooperation. Business Strategy Series, 11 (6), 343-362. 10.1108/17515631011093052 [More information]
Osarenkhoe, A. (2010). A study of inter-firm dynamics between competition and cooperation - A coopetition strategy. Journal of Database Marketing and Customer Strategy Management, 17 (3-4), 201-221. 10.1057/dbm.2010.23 [More information]
Osarenkhoe, A. (2009). An integrated framework for understanding the driving forces behind non-sequential process of internationalisation among firms. Business Process Management Journal, 15 (2), 286-316. 10.1108/14637150910949498 [More information]
Osarenkhoe, A. (2009). The business culture of a firm applying a customer-intimate philosophy: a conceptual framework. International Journal of Business and Systems Research, 3 (3), 257-278. 10.1504/IJBSR.2009.026183 [More information]
Osarenkhoe, A. (2009). The Oxymoron of Informal Sector : A framework for conceptualising informal sector as enabler of economic development in developing countries. Journal of International Business and Economics, 9 (1), 118-131. [More information]
Osarenkhoe, A., Abraha Gebrekidan, D. & Baffour Awuah, G. (2008). Relationships and networks in the processes of establishment of firms in transition economies : Scandinavian firms in central and eastern Europe. International Journal of Strategic Management, 8 (1), 25-44. External link [More information]
Osarenkhoe, A. (2008). What characterizes the culture of A Relationship-focused Organization applying a Customer Intimacy Strategy. Journal of Database Marketing and Customer Strategy Management, 15 (3), 169-190. 10.1057/dbm.2008.14 [More information]
Osarenkhoe, A., Bennani, A. & Lhajji, D. (2007). A study of prerequisites for successful deployment and governance of implementation. Asian Journal of Information Technology, 6 (1), 1-20. 10.3923/ajit.2007.1.20 [More information]
Osarenkhoe, A. & Bennani, A. (2007). An exploratory study of implementation of customer relationship management strategy. Business Process Management Journal, 13 (1), 139-164. 10.1108/14637150710721177 [More information]
Osarenkhoe, A. (2006). Customer-centric strategy : A longitudinal study of implementation of a customer relationship management solution. International journal of technology marketing, 1 (2), 115-144. 10.1504/IJTMKT.2006.008867 [More information]
Osarenkhoe, A. & Fjellström, D. (). NETWORKED ESTABLISHMENT PROCESSES IN TRANSITION ECONOMIES. Global Business and Economics Review (GBER). [Accepted] [More information]

Books

Osarenkhoe, A., Claiborne, C., Awuah, G. & Credle, S. (ed.) (2009). Business and Development in Africa. International Academy of Business and Economics. 174 p. (International journal of business research 2009:9:3 Special edition) [More information]
Hellsten, L. & Osarenkhoe, A. (2003). Internationell ekonomi : resurser och handel i en gränslös värld. Lund: Academia Adacta. 202 p. [More information]

Doctoral thesis

Osarenkhoe, A. (1992). Improving Food Products Distribution in Developing Countries : an analysis of environmental forces influencing food distribution and recommendation for policy reforms. Diss. , 1992Akademitryck AB, Edsbruk. 315 p. [More information]

Book chapters

Osarenkhoe, A., Okoe, A. & Serwaa Adjei, J. (2017). Online corporate social responsibility reporting : A case study of an indigenous Ghanaian bank. A good life for all : Essays on sustainability celebrating 60 years of making life better. Mjölby: Atremi AB. P. 103-122. [More information]
Osarenkhoe, A. & Bennani, A. (2011). Scandic Hotel Chain in the Baltic : A case of strategic marketing. Emerald Emerging Markets Case Studies (EEMCS). Emerald Group Publishing Limited. P. 1-25. 10.1108/20450621111113543 [More information]
Osarenkhoe, A. (2008). A framework for understanding the imperative role of the informal sector as enabler of economic development in developing countries. African Businesses and Economic Growth : Institutions, Firms, Practice and Policy. London: Adonis & Abbey Publishers Ltd. P. 147-174. [More information]
Osarenkhoe, A. & Bennani, A. (2006). Strategic marketing in the hospitality industry : a case study of Scandic hotel chain. Management Case Studies. New Delhi: Wiley International. [More information]

Conference papers

Osarenkhoe, A. & Fjellström, D. (2017). Clustering and networking as a sine qua non for SMES and regional international competitive advantage. Global and natinoal business theories and practice : Bridging the past with the future: EUROMED PRESS. P. 1258-1281. [More information]
Osarenkhoe, A. & Fjellström, D. (2017). Cluster's internationalisation platform as a springboard for internationalisation of firms in the age of digitalisation. <em></em>Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020 : Sustainable Economic development, Innovation Management, and Global Growth: International Business Information Management Association (IBIMA). P. 3022-3032. [More information]
Hyder, A. & Osarenkhoe, A. (2017). Cross-border merger among Nordic banks - a longitudinal study. Global and national business theories and practice : Bridging the past with the future: EUROMED PRESS. P. 2134-2136. [More information]
Hyder, A. & Osarenkhoe, A. (2017). Cross-border merger among nordic banks : a longitudinal study. Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 : Vision 2020: Sustainable Economic development, Innovation Management, and Global Growth: International Business Information Management Association (IBIMA). P. 855-857. [More information]
Ojiaku, O. & Osarenkhoe, A. (2017). Determinants of customers’ choice and continuance intentions with mobile data service provider : The role of past experience. Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020 : Sustainable Economic development, Innovation Management, and Global Growth: International Business Information Management Association (IBIMA). P. 4926-4939. [More information]
Osarenkhoe, A., Fjellström, D., Abraha, D. & Awuah, G. (2017). Network perspective on establishment process in transition economies. Global and natinoal business theories and practice : Bridging the past with the future: EUROMED PRESS. P. 1235-1257. [More information]
Fremont, V., Eklinder-Frick, J., Åge, L. & Osarenkhoe, A. (2017). Understanding interaction through boundary objects : How digitalization affects activity coordination. <em></em>. External link [More information]
Osarenkhoe, A. (2016). Implications of managerial response to customer dissatisfaction on customer loyalty. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth 2016 : Vols. I - VII. P. 3615-3626. [More information]
Rydback, M., Hyder, A., Borg, E. & Osarenkhoe, A. (2016). Marketing Medical Tourism in Emerging Market. BAM2016 Conference Proceedings: British Academy of Management (BAM). [More information]
Osarenkhoe, A. (2015). Analysis of the Process of Strategy Formulation and Implementation in the Vattenfall Group. Towards sustainable African business development : integrating formal and informal business : peer-reviewed proceedings of the 16th IAABD annual conference. [More information]
Osarenkhoe, A., Komunda, M. & Byarugaba, J. (2015). Service Quality : A Mediator of Customer Complaint Behaviour and Customer Loyalty. Proceedings of the 26th International Business Information Management Association Conference - Innovation Management and Sustainable Economic Competitive Advantage : From Regional Development to Global Growth, IBIMA 2015: International Business Information Management Association (IBIMA). P. 2685-2702. External link [More information]
Rydback, M., Hyder, A., Borg, E. & Osarenkhoe, A. (2015). The marketing process of medical tourism. Innovation, Entrepreneurship and Sustainable Value Chain in a Dynamic Environment. Marseille: EuroMed Press. P. 2720-2722. External link [More information]
Okoe, A., Osarenkhoe, A. & Adjei, J. (2014). Online Corporate Social Responsibility Reportage of an Indigenous Ghanaian Bank : A Case of Cal Bank Ltd. The Development and Sustainability of African Business : The Role of the African Diaspora: International Academy of African Business Development (IAABD). P. 141-152. [More information]
Osarenkhoe, A. & Okoe, A. (2013). Online Brand Dispositions of Banks in Ghana. . P. 36-50. [More information]
Osarenkhoe, A. & Byarugaba, J. (2013). Service Quality Perceptions of Foreign Direct Investment. . P. 80-94. [More information]
Osarenkhoe, A., Bennani, A. & Komunda, M. (2013). Technology-based Service Encounter : An empirical study of the propensity to use e-mail as a booking tool in hotel industry. 5th Annual EuroMed Conference of the EuroMed Academy of Business : Building New Business Models for success through competitiveness and responsibility. Marseille: Euromed Management. P. 1230-1240. [More information]
Okoe, A., Serwa Adjei, J. & Osarenkhoe, A. (2012). Service Quality in the Banking Sector in Ghana. . [More information]
Osarenkhoe, A. & Birungi Komunda, M. (2011). A Study of Customer Complaint Behaviour and its Impact on Customer Satisfaction and Loyalty : The case of supermarkets in Kampala, Uganda. Presented at 12<sup>th</sup> International Academy of Business Development conference hosted by Athabasca University, Edmonton, Canada, 17-20 May, 2011 : Challenges in the Era of Globalization. Edmonton, Canada: University of Athabasca, Edmonton, Canada/International Academy of Business Development. P. 114-121. [More information]
Osarenkhoe, A. & Hinson, R. (2011). Determinants of Bank selection : A study of undergraduate students in the University of Ghana. . [More information]
Osarenkhoe, A. & Hyder, A. (2010). The Creation of Nordea Bank : Toward an integrative analytical framework for managing the post-merger Tasks and Knowledge integration process. . [More information]
Bennani, A., Osarenkhoe, A. & Lhajji, D. (2006). An empirical study on the propensity of information technology use by hotels in France. Mediterranean Conference on Information Systems : Mediterranean Conference on Information Systems, Venice, Italy. 5-9 October 2006. P. 10-. External link [More information]
Osarenkhoe, A. (2004). A Study of the Driving Forces Behind Non-sequential Model of Internationalisation Among Firms. International conference on Globalisation, Internationalisation of Companies and Cross Cultural management : Hosted by International Business Research group, Aalborg University, Denmark, October 27-29, 2004. P. 23-. [More information]
Osarenkhoe, A. (2004). Economics of Strategic Marketing Management : A discourse on conceptual and operational definition of customer relationship management. 13th International Research conference on Management of Technology. P. 25-. [More information]
Osarenkhoe, A. (2004). THE MANAGEMENT OF CUSTOMER RELATIONSHIPS : COMMENTS ON THE FORCES INFLUENCING THE IMPLEMENTATION OF A SUSTAINABLE CUSTOMER-CENTRIC STRATEGY.. International business in an enlarging Europe : integration, coopetition and collaboration: Academy of International Business (AIB), UK chapter. P. 20-. [More information]
Osarenkhoe, A. (2003). The Economics of Strategic Marketing Management : a discourse on the conceptual and operational definition of customer relationship management. Efterskalv : företagsekonomiska bidrag presenterade på NFF konferens i Reykjavik 2003. External link [More information]

Reports

Osarenkhoe, A. (2008). What characterizes the culture of a relationship-focused organization applying a customer intimacy strategy. Gävle: Office of Research Administration, University of Gävle, Gävle, Sweden. 37 p. (Working paper 39) External link [More information]
Awuah, G., Osarenkhoe, A. & Abraha GEBREKIDAN, D. (2007). Interactive internationalization : the case of Swedish firms. Gävle: Office of Research Administration, Högskolan i Gävle. 20 p. (Working paper 37) External link [More information]
Abraha Gebrekidan, D., Osarenkhoe, A. & Awuah, G. (2006). Relationships and networks in the processes of establishment of firms in transition Economies : The case of Scandinavian firms in eastern and central Europe. Gävle: University of Gävle. 24 p. (Working paper 34) [More information]
Osarenkhoe, A. (2004). Reflections on prerequisites for implementation of a sustainable customer-centric strategy. Gävle: Högskolan i Gävle. 35 p. (Working paper 30) [More information]
Published by: Camilla Haglund Page responsible: Svante Brunåker Updated: 2016-12-20
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