Welcome to Strategic Marketing C 7,5 Credits (campus)

Here you can find out more about course enrolment, course organisation and more. You can also find information about your syllabus and the course schedule.

Information about the course

Course and application code

FEG341, 11194

Study period and pace

week 36–45 at half speed

Register on your course

To keep your study place, you must register for your course no later than the course start date.

You register in Ladok for students, and the registration period opens two weeks before the course begins. By registering, you show that you are an active student in the course.

Syllabus and reading list

In the syllabus, you can read more about the course content, objectives, and how it is examined. In the reading list, you can see which course literature is included in your course.

You can find your syllabus and reading list at the link below. If there are multiple versions of a syllabus or reading list, you should refer to the latest edition.

Your Timetable

The course schedule is published no later than four weeks before the course starts. You can find your schedule using the Kronox schedule app. You can search by entering the course name, course code, or registration code.

Information from the course co-ordinator

Welcome to Strategic Marketing C, Fall Semester 2025.

The course Strategic Marketing C Fall (HT) 2025 7.5 hp for campus students will be organized through CANVAS. Students will automatically be enrolled on the course in Canvas once they have registered for their course in Ladok. All information regarding the course will be available in CANVAS.

The course will be conducted physically on Campus. Students are requested to go through the power point slides of the topics of Strategic Marketing that will be uploaded on CANVAS. 4 recorded lectures on the topics of Strategic Marketing will also be uploaded on Canvas. Discussion meetings will be held physically on Campus. Students need to submit the individual home exam and group assignment on case study analysis and group assignment on literature review on strategic marketing topics as exams for this course. It is compulsory for the students to participate in the group case study seminar which is be held physically on Campus. The students need to submit their individual home exam as well as the two group assignments on Canvas before the deadline mentioned in the course manual to receive grades. The course manual will be available on Canvas one week before the start of the course. The course manual will have all the required information regarding the course. The course will start on week 36, 2025. The Introduction meeting will be held on campus and the date, time and location of the meeting will be notified to the students through canvas announcement one week before the course starts. The medium of instruction for this course is English.


The communication between students and teachers will be held physically during the introduction meeting and discussion meetings. Seminars will be held physically or if situation requires, via zoom. Students will also communicate through emails as well as though pre-scheduled zoom meetings and discussion threads on Canvas. The course contents, timetables, and information will be uploaded on Canvas for the course and all-important announcements related to the course will be also on Canvas. Moreover, individual or group emails will be sent to the students’ email accounts regarding important matters related to the course. The Introduction meeting will be held physically on Week 36, 2025. The date, time and location of the meeting will be notified to the student through canvas announcement one week before the course starts.

Contact

Student Support

Division of Educational Support

Telephone hours: Monday–Thursday 9.00–10.00.

Visiting hours: Monday–Friday 11.00–13.00 (Building 22)

This page was last updated 2025-05-06